
Approach
How I Work
No-nonsense, inventive, and unconventionally pragmatic. I create psychological safety while maintaining a clear focus on business outcomes.
My work begins with listening. I create the conditions for honest dialogue: psychological safety combined with constructive challenge. From there, I assess the situation and offer perspective that balances intellectual analysis with emotional intelligence.
I draw on experience at HAVI Logistics, McDonald's International, DDB, and De Baak, combined with deep coaching expertise. This gives me a unique ability to understand both the business dynamics and the human dynamics at play in every boardroom.
The Process
A clear path from diagnostic to sustainable outcomes.

Diagnostic Conversation
We begin with an in-depth intake to understand your situation, challenges, and goals. I listen, observe, and ask the questions that matter, creating clarity about what's really going on beneath the surface.
Tailored Strategy
Based on our diagnostic, I design a bespoke approach. This could range from individual coaching sessions to team workshops, boardroom facilitation, or an ongoing advisory partnership. Every engagement is unique.

Implementation & Support
We work together through the agreed program. I bring no-nonsense feedback, psychological safety, and practical tools. I balance analytical insight with emotional intelligence to keep progress on track.
Sustainable Growth
The goal is always lasting change. I help embed new behaviors, strengthen team dynamics, and build the self-awareness needed for continued development long after our engagement ends.
“I learn every day and therefore I grow.”

Every situation is different. The format follows.
Single Session
A focused diagnostic or sparring session for a specific challenge or decision point.
Short Program
A series of sessions over 4 to 12 weeks, designed for targeted coaching or team development goals.
Extended Partnership
A 3 to 6 month engagement for deeper organizational change, boardroom dynamics work, or comprehensive team development.
Retained Advisory
An ongoing sparring partnership for CEOs and executive boards who value continuous access to an independent, trusted advisor.
Trained across the analytical and the intuitive.
- Life Mastery Training · Antony Robbins, NLP
- Phoenix Coaching Education · 3-year program: Organizational Constellations, Transactional Analysis, NLP
- Deepak Chopra Meditations
- Enneagram & Family Constellations
- Zen Meditation Coaching
- Vision Quests
- Nijenrode Supervisory Board Program · 2018

Frequently Asked Questions
Common questions about working together.
Every engagement begins with an intake conversation to understand your situation, goals, and challenges. From there, I design a tailored approach, whether that's a series of one-on-one coaching sessions, team workshops, or an ongoing advisory role. Most engagements span 3-6 months, though some clients work with me on a retained basis.
I work with CEOs, management teams, and executive boards across private equity portfolio companies, family businesses, corporates, and leading SMEs. My clients are leaders who are willing to examine key issues critically and commit to genuine development.
I combine deep business experience, having worked at organizations like McDonald's International, HAVI Logistics, and DDB, with coaching expertise and intuitive insight. My approach is no-nonsense, inventive, and unconventionally pragmatic. I create psychological safety while maintaining a clear focus on business outcomes.
Yes. I'm based in The Netherlands but work with clients across Europe and internationally. Sessions can be conducted in person or virtually, depending on what works best for your situation.
The first step is an introductory conversation, with no commitment required. You can request an appointment through this website, call me directly, or send an email. During our first meeting, we'll discuss your situation and explore whether there's a good fit.
Fees depend on the scope and nature of the engagement. I'll provide a clear proposal after our initial conversation. I believe in transparency and ensuring that the investment aligns with the value delivered.
Get started
The first step is always a conversation.
No commitment required. Just an honest look at what your leadership needs.
Book a Consultation